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Populist, anti-elite and nativist views linked to globally widespread broken-system sentiment
“System Is Broken” Index highly correlated with outcomes-based metrics indicative of social progress
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Addressing the Sustainability Say-Do Gap
How brands can lead the way to activate consumer behaviour change in sustainability.
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U.N. SUSTAINABLE DEVELOPMENT GOALS IN 2021
Hong Kong people agree with global public to rank ending hunger and ensuring healthy lives as top priorities among U.N. Sustainability Development Goals
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Global public ranks ending hunger and poverty and ensuring healthy lives as top priorities among U.N. SDGs
Governments more likely than businesses and citizens to be seen as not taking enough responsibility for achieving Sustainable Development Goals
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Earth day 2021: globally people wonder what's the plan to tackle climate change
A new global study by Ipsos, conducted online among adults across 30 markets between February 19 and March 5, 2021 shows that a Global Market Average of only 31% agree their government has a clear plan in place for how government, businesses and people themselves are going to work together to tackle climate change. A third, 34%, disagree.
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THE SUSTAINABILITY OPPORTUNITY IN HONG KONG?
SpeakEasy is the Ipsos Syndicated Community Panel which focuses on the everyday needs & attitudes of Hong Kong Gen Z & Millennial consumers.
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How to drive sustainable brand growth?
A discussion on Ipsos’ view on the importance of brand tracking research, knowledge of consumer decision-making and fundamentals for brand growth.
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Attitudes to COVID-19 vaccines
The global rollout of COVID-19 vaccines will be the largest, fastest and most challenging vaccination program in history. This could bring many problems. Some we will anticipate; some we won’t. One glaring problem that is quickly emerging is a major mismatch between vaccine supply and demand.
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Entrepreneurialism alive and well in the time of the pandemic
Entrepreneurial spirit is up among women and younger adults.
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A Year in Review - 2020
This has been a year of momentous change – real and anticipated. As we pause to reflect at the end of the year, we present some Ipsos research highlights you may have missed during the dizzying events of 2020.