Search
-
Great Expectations - Are Service Expectations Really Rising?
Are service expectations rising? Check out the Ipsos blog for more on the relationship between consumers’ assessment of a service encounter and their perception of the provider afterward.
-
Employee Relationship Management
What are the best ways to attract, integrate, motivate and retain talent in a competitive environment? How does one adapt more rapidly to change and build highly effective teams? To chart your way through these challenges, you can benefit from having a map. Ipsos can help.
-
Ethnography: An Unfiltered View of Reality
Ethnography is a research method made for investigating cultural practices, rituals, consumer behaviour, routines and social norms. It helps our clients identify previously unseen opportunities through looking at people’s worlds in a new way, through putting behaviour at the heart of our investigation.
-
Reactions to Brexit across 16 Countries
A major new Ipsos survey across 16 countries provides an insight into how major countries have reacted to Brexit, and what comes next for Britain and the EU. The survey, among online adults aged under 65 in in Belgium, France, Britain, Germany, Hungary, Italy, Poland, Spain, Sweden and seven non-European countries (Canada, US, Japan, Russia, India, Australia and South Africa) provides our first measure of international public opinion.
-
Press Release: Defining Malaysians and Singaporeans
New Ipsos Malaysia & Singapore study attempts to define what it truly means to be Malaysian and Singaporean today. Although both cultures share the same roots, and are alike in many ways, have their values become different since the separation 50 years ago?
-
WORLD LUXURY TRACKING 2016
World Luxury Tracking was launched in 2007 by the International Luxury Business Association and Ipsos to offer a unique analysis of the expectations, attitudes and behaviours of the luxury market.
-
Self-storage industry in Japan
Japan's self-storage industry has been growing with all the favourable conditions – a high percentage of middle class population, shoebox-size living spaces, a high population density and an active culture of consumerism.
-
Ipsos now: past meets future
The Ipsos 40th anniversary celebration will travel the globe this year, starting with Dubai in April and traveling to other global hubs like Shanghai, New York, Toronto, Istanbul, and ending in the founding city of Paris in October.
-
Ethnography
Ethnography is a qualitative research technique, characterised by spending extended periods of time with people. We immerse ourselves in their world so we can observe and understand what they say, what they do and how they do it.
-
Insight Cloud
Insight Cloud is an ‘always on’ socialised intelligence platform that nurtures insights from multiple sources and reinvents how these insights are connected, socialised and activated.