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Artificial Intelligence (AI)

Artificial Intelligence (AI)

Consumer Behaviour Survey

Market Essentials: Did You Know? A monthly digest of consumers' behaviour across the world

Ipsos' Market Essentials infographics offer insights on how consumers think, feel, and engage in activities such as shopping, travel, entertainment, socialization, technology and AI, and work in our dynamic, ever-changing world.

25.11.25

Artificial Intelligence (AI) Publication

Mind or Machines

Exploring AI moderation and when to use it

28.01.26

Artificial Intelligence (AI) Publication

Seeing the Unseen

Humanizing AI, part three: How vision AI and AI agents are transforming product testing.

25.11.25

Artificial Intelligence (AI) Survey

Conflicting Global Perceptions around AI present Mixed Signals for Brands

In an atmosphere of both worry and wonder surrounding the use of AI, trust issues abound. Our 30-country report reveals regional differences in the level of excitement about advances in artificial intelligence, confidence in responsible use, and expectations of future impacts.

18.06.25