In Ipsos’ latest CX-focused white paper based on ground-breaking research, Chief Research Officer, Jean-Francois Damais, reveals the five building blocks of an emotional customer-company connection and how they vary in importance by sector.
A survey conducted by Ipsos and the Boston Consulting Group (BCG) in five major countries (China, France, Germany, United-Kingdom and USA) reveals a genuine distress amongst the managing population and a general aspiration from both managers and their teams for a new model.
In the second quarter of 2019, indicators were marked with stagnation with only a slight diffusion of the extreme negativity witnessed ahead of the implementation of the Income tax law in Q4 2018. Therefore, slight improvements were witnessed when it comes to Jordanians’ sentiments towards the government and the economic situation in general, pushing the Ipsos’ JCSI a few points up. However, the vast majority of Jordanians are still concerned about the overall state of the economy and the future of their finances, with uncertainties bringing more attention to negative economic news overshadowing the positive developments unravelling in the Kingdom.
Significant drops are seen in India, Spain, Germany, the U.S., Sweden, Italy and Mexico; meanwhile, optimism gains in Argentina, Saudi Arabia, France, Turkey and China.
