Public opinion


Social Media Survey

Social media usage statistics by country

Understanding consumers with and without social media.

Widespread concern about artificial intelligence

New global poll for the World Economic Forum shows more agree than disagree that governments and companies’ use of AI should be more strictly controlled.
Public opinion Publication

Corporate Sustainability: Creating and Measuring Impact

Learn how “sustainability” can reduce existential threats, bolster business continuity, rally stakeholders, and increase competitive advantage.
International Survey

Germany Retains Top “Nation Brand” Ranking, U.S. Out of Top Five Again

Japan is in second place for the first time, while the UK remains in third, and France moves to fourth place - major gains are in the index’s People and Governance sub-categories. Winter Olympics and FIFA World Cup hosts South Korea and Russia improved their images, South Korea most remarkably. The U.S. remains in sixth place.
Women Survey

International Women’s Day: Global Misperceptions of Equality and the Need to Press for Progress

To mark International Women’s Day, and in the wake of the #metoo campaign, a new global study by Ipsos in collaboration with International Women’s Day across 27 countries highlights the level of concern people around the world have about a number of equality issues.
Society Publication

Perceptions Are Not Reality: Things are NOT as Bad as they Seem

Ipsos’ latest Perils of Perception survey highlights how wrong the online public across 38 countries are about key global issues and features of the population in their country.