Innovation

The Next Big Thing: Exploring the EDGE for High Growth Opportunities - Ipsos
Innovation Publication

The Next Big Thing: Exploring the EDGE for High Growth Opportunities

Innovation teeters on the precipice of convention, where the ordinary meets the extraordinary. Introducing a new framework for identifying the opportunities of tomorrow in the fringes of today.
Ipsos accelerates concept-product testing on Ipsos.Digital
Innovation News

Ipsos accelerates concept-product testing on Ipsos.Digital

Ipsos announces the launch of InnoCPT, Ipsos’ concept-product testing solution.
Ignite Growth with Collective Innovation - Ipsos
Innovation Publication

Ignite Growth with Collective Innovation

Ipsos, one of the world’s leading market research companies, announces today the launch of Collective Innovation, an end-to-end offer designed to help businesses accelerate their innovation development with higher success rates.
Ipsos | Ipsos Update [ Artificial intelligence | Inflation
Artificial Intelligence (AI) Publication

Ipsos Update – July 2024

AI, Refugees, Crime … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
Ipsos | AI
Artificial Intelligence (AI) Survey

The Ipsos AI Monitor 2024: Changing attitudes and feelings about AI and the future it will bring

Is Artificial Intelligence a friend or a foe? People are unsure whether to be excited or nervous about a future with AI.
The new era of innovation
Innovation Publication

The new era of innovation

Shattering the Stage Gates with Generative AI.
From chaos to clarity | Ipsos
Innovation Publication

The keys to successful portfolio strategy against economic uncertainty

From chaos to clarity.
Ipsos | Grit Report | Most innovative compay
Market Research Survey

Ipsos ranks as the No. 1 most innovative insights & analytics company in the world in 2023 GRIT Top 50 suppliers list

Ipsos is proud to announce that we have retained the rank of #1 Most Innovative Market Research Company by 2023 Greenbook’s GRIT report
Ipsos | White Paper | Research | ChatGPT | Generative AI
Technology Publication

ChatGPT and the rise of generative AI: navigating the changing landscape of AI

While the domain of Generative Artificial Intelligence (AI) has been growing in recent years, ChatGPT accelerated its adoption and broke through as the first “mass” Generative AI application. It is important to take notice and put this and other emerging tools in perspective as the implications of the technologies will be far reaching and very fast.