Consumers

Unpacking product subscription models | Ipsos
Consumers Publication

Unpacking product subscription models

This white paper unpacks the barriers to adoption and identifies the drivers that could propel product subscriptions forward and unlock consumer demand.
For the Love of Money? Motivation and engagement in Online Research Communities | Ipsos
Consumer Behaviour Publication

For the Love of Money? Motivation and engagement in Online Research Communities

A study of motivational drivers to move beyond transactional relationships and towards meaningful research insights.
Consumer Confidence | Ipsos
Consumer Behaviour Survey

Global Consumer Confidence Is Declining

Turkey, France, India, China Show Largest Drops; Brazil, Saudi Arabia Largest Increases. More Countries See Decreases than Gains in Jobs, Expectations and Investment Indices.
Global Consumer Confidence | Ipsos
Consumers Survey

Global Consumer Confidence Remains Steady at 50.3 in October

China records the highest index score since tracking began with a 79.1 score in the Investment Index.
Global Consumer Confidence | Ipsos
Consumers Survey

Global Consumer Confidence Measures in at 50.4

June's Global Consumer Confidence Index shows steadiness after a three-month drop of just 0.1 points.
Global consumer confidence index
Globalisation Survey

Global Consumer Confidence Ticks Up To 50.7

This May sees the Global Consumer Confidence Index rise by 0.4 points.
Unlocking the Value of Reputation
Business Publication

Unlocking the Value of Reputation

The definitive link between corporate reputation and better business efficiency.
Who are the World’s Biggest Wearable Tech Buyers?
Biotech Survey

Who are the World’s Biggest Wearable Tech Buyers?

From the Fitbit to Apple’s smartwatch: wearable tech is becoming increasingly popular across the globe. Early adopters of new technology, the world’s affluent are at the forefront of purchasing wearable tech, ownership reaching over 30% in Spain, Turkey and the USA.
Ipsos Launches Product Intelligence
Product Testing Survey

Ipsos Launches Product Intelligence

Socialised product evaluations via user ratings and reviews.
African Lions: Who are Africa’s rising middle class?
Middle-class Publication

African Lions: Who are Africa’s rising middle class?

The African middle class are thriving, and with that brings new opportunities. But who exactly are the African middle class? And how can we understand more about them?
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