Public opinion

Consumer views on the second-hand market and sustainability in the fashion industry.

Gender equality at work is still not achieved as nearly three in ten men (28%) around the world think it’s acceptable to tell jokes or stories of a sexual nature at work, according to a new global survey to mark International Women’s Day. By contrast, only 16% of women globally say such jokes or stories are acceptable.

This month’s edition of Ipsos Update features the latest research and thinking from Ipsos around the world, with topics including Coronavirus, perceptions of death, creative advertising and global trends.

A poll of 8 countries shows strong support for actions including travel bans and quarantines to control the virus.

Ipsos’ latest Perils of Perception study highlights public misperceptions across 32 countries about the proportion of people who die from diseases, violence, transport injuries and other causes.

New global study shows trust in traditional media is perceived to have declined over the past five years, due to the prevalence of fake news and doubts about media outlets‘ intentions.

What is morally acceptable in moderation? Who should be allowed to use, buy or have access to…? What are the global trends on vices?

Learn how “sustainability” can reduce existential threats, bolster business continuity, rally stakeholders, and increase competitive advantage.

Across 24 countries, 28% of adults have started a business and 9% have started a charity of community group.