Key highlights of the survey :

1. Government’s claim of ‘Economy getting better’ has collapsed suddenly, as the public sentiment
   about overall direction of the country has hit its ever lowest. 
2. Inflation is the most worrying issue for Pakistanis. 17% more people since Sep. ’21 reported
   it to be MOST worrying issue for them.
3. Even when asked about other worrying issues; economy related concerns remain on top.
   Meanwhile, coronavirus as a worrying issue has gone down by 18% in the last two months
4. Inflation and unemployment have been the most worrying issues for Pakistanis from last 2 years
5. After seeing an all-time high in Sep’21, ‘current economic situation’ perception has hit rock bottom, with only 5% considering it as strong. Acute majority of 63% expect it to remain weak even in the next 6 months
6. Coinciding it with Dec. ‘19 reading, only 5% claiming personal financial situation to be strong. Two-third Pakistanis fear it stay weaker in the next 6 months
7. Job security perceptions have shrunk to EVER LOWEST 12%, halved since Sep’21
8. 54% Pakistanis reported witnessing themselves or people known to them personally losing their jobs in the past one year, the situation continues to prevail the same since 2020.
9. In the current situation, only 15% Pakistanis feel confident to save money and invest in their future. Sharp decrease in the last two months
10. In comparison to one year ago, 9 in 10 Pakistanis are NOT feeling comfortable for purchasing major items like cars, homes etc.
11. Similarly, more than 90% Pakistanis are feeling uncomfortable while purchasing other household items. Lowest percentage since start of 2021
12. Combining all of the above; just in a two months’ time, Pakistan Consumers’ Confidence Index has gone down by 12 points. …which is THE lowest among similar emerging markets