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環境、社會和公司治理 (ESG)
環境、社會和公司治理 (ESG)
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環境、社會和公司治理 (ESG)
Publication
ESG Priorities for Multinational Corporations
Meeting citizen-consumers where they are and addressing their needs
04.06.25
社會
Survey
Ipsos Transatlantic Pulse: Europeans more likely than Americans to say companies should help solve societal problems
Attitudes about corporate ESG, DEI programs diverge and converge across regional and generational lines.
25.07.25
環境、社會和公司治理 (ESG)
Publication
消費者導向的 ESG 策略:如何針對品類做到精準定位
在實踐 ESG 策略時,需要考慮到消費者在購買不同品類的產品時所重視的面向可能會有所不同。本文將帶您了解消費者如何看待在不同品類中 ESG 行動的優先順序。
13.01.25
廣告
Publication
打造多元包容:更具代表性的廣告
在廣告中融入多元、公平與包容(DEI)的元素不僅是履行社會責任,還可以為品牌帶來短期和長期的利益。
22.10.24