This digest brings together our latest research on coronavirus and draws on our surveys, social media monitoring and analysis from our Ipsos teams around the world.
Nearly three in ten men (28%) around the world think it’s acceptable to tell jokes or stories of a sexual nature at work, according to a new global survey to mark International Women’s Day on 8 March 2020
A NEW global study carried out in 27 countries by Ipsos in the UK, in collaboration with the Global Institute for Women’s Leadership at King’s College London for International Women’s Day shows men and women remain divided about gender equality in the workplace.
Burger King’s marketing has attracted applause and acclaim for their collaboration with some of the best creative agencies on the planet. Is it paying off?
Global Trends 2020: Understanding Complexity provides a single-source dataset of over 200 questions Ipsos asked of people in 33 markets, on global opinions, attitudes and behaviours around brands, technology, society, consumerism and much more, and combines it with expert analysis by trend specialists.
79% of online South Africans believe the nation is on the wrong track, however, this feeling of unease with the direction a country is taking is rather widespread
Ipsos is pleased to announce the acquisition of a majority stake in Askia, a leading survey technology provider to the market research industry for more than 20 years.