To grow faster than the market has always been the objective of Ipsos. Thanks to a strategy of anticipation, Ipsos is now the second biggest worldwide survey-based research leader.
This growth strategy lies on unchanged fundamentals:
- an active and selective acquisition policy that allows Ipsos to extend its network to strategic markets
- a unique multi-specialist positioning which allows the Group to offer the research solutions that best meet its clients’ needs
- the development of a Key Client policy based on a real partnership that allows the Group to grow with its clients
- a continued effort to strengthen its areas of expertise by recruiting and training highly qualified teams
Today the ambition of Ipsos is to become the leader in each of its areas of expertise and to make the Ipsos brand a worldwide brand, synonymous with excellence in each of its chosen fields of specialisation.
At 1st January 2009, Ipsos was present in 64 countries through recognised and highly specialised companies. This expansion has been driven by internal and external funding, including the stock market - Ipsos has been listed on the Paris Stock Exchange since July 1, 1999.