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Creative|Spark AI
Discover the new age of artificial intelligence (AI) powered ad evaluation to spark your human intelligence (HI) and creative effectiveness.
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Short-Form Social Misfits
The next creative shift that will drive advertising effects in TikTok, Instagram Reels and YouTube Shorts
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More than 3 in 4 Australians support the right for people to take refuge
Australians are among the most supportive nations when it comes to support for people being able to take refuge in other countries.
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Majority of Australians support anti-discrimination protections for LGBT+ people, but support slips for several LGBT+ issues
Australians are among the most supportive nations in the world when it comes to the protection of LGBT+ people against discrimination (80% agree), however less are supportive of passing laws that ban discrimination, an Ipsos survey has found.
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Pessimism around the globe is fuelling populism; almost half of Australians believe our country is in decline
Across the globe, a profound pessimism is settling in. In Australia, just under half the population (47%) believe their country is in decline and a similar percentage feel that the society they live in is broken.
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Getting Started With Mystery Shopping
Discover Ipsos’s key ingredient to your CX and commercial success
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Daily Mail Ipsos National Poll 3 Report
The two party preferred estimate based on stated preferences shows Labor on 48%, leading the Coalition 47%, and 5% of Australians saying they are currently undecided.
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CX Global Insights 2025: Unlocking the Future of Customer Experience
Elevate Your CX Strategy with Data-Driven Insights
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Future Confidence at Work
The "Future Confidence at Work" report is the last in the series of deep dives into Employee Experience from the Ipso Global Trends 2024 report.
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2025 National Drug Strategy Household Survey
The Australian Institute of Health and Welfare (AIHW) manages the National Drug Strategy Household Survey (NDSHS). This survey, first conducted in 1985, is Australia's largest survey on alcohol and other drug use and is administered every three years. The survey results inform policy and service delivery decisions to improve health and wellbeing for all Australians.