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What Worries Asia - Update Oct 23
Inflation remains the number one worry for Asians with almost four in ten (38%) saying it is a concern.
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Aboriginal and Torres Strait Islander Research Unit & iMob Panel
Empowering Aboriginal and Torres Strait Islander voices through appropriate, ethical and culturally sensitive research on every project.
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Views on ESG by Ipsos
A roundup of the latest Ipsos Views on ESG (Environmental, Social, Governance).
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21% of parents globally say their children have gone to bed hungry in the last month
A new global Ipsos study conducted on behalf of World Vision International in 16 countries reveals almost four in ten (37%) parents/guardians say their children are not getting the proper nutrients they need on a daily basis, and 21% say their children have gone to bed hungry in the last 30 days. Moreover, almost half (46%) of adults globally say they have worried about finding the money to buy food in the last 30 days, rising to 77% in low-income countries.
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What Worries Asia - Update Sept 23
Understanding the most pressing concerns affecting consumers across the region
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Dare to be a TikTok MISFIT: How KitKat shaped a cultural moment and championed Brand Success
In early 2023, KitKat Japan unveiled its noteworthy KitKat YOKUBARI DOUBLE ad on TikTok. Masterfully adhering to social media codes while injecting a burst of creative brilliance resulted in an authentic Misfits story.
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Our State of Mind
Our State of Mind, a ground-breaking initiative between Ipsos and The B Well Coalition.
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Making Belonging Joyful: Inclusive representation in advertising to grow brands
Entertainment, joy, and brand consistency make Virgin Atlantic’s ‘See The World Differently’ Ipsos' ad of 2022 for the UK.
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Australians show increasing interest in Indigenous issues and knowledge of Traditional Owners
Despite this, 6 in 10 Aussies would not change the date of Australia Day