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Ipsos Update - May 2022
Happiness, Identity, and global reactions to the war in Ukraine are among the featured topics in this month’s edition. Also featured: our Earth Day 2022 reports, our latest white paper on regulating compliance and our post-election analysis from last month’s French presidential election.
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What Worries the World - April 2022
Inflation is now the top global worry for the first time, with 26 out of 27 countries recording an increase in concern over the last month.
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London maintains top “city brand” ranking from 2020 to 2022. Paris rises to second and Sydney lands in third.
London preserves its spot as the world’s most admired city in the 2022 edition of the Anholt-Ipsos City Brands Index. Paris, Sydney, New York, and Rome round out the top-5, but there has been some movement in the bottom half of the top-10 cities:
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More to do to persuade public to make high impact environmentally friendly changes
A new global survey conducted by Ipsos shows people around the world are not very likely to make environmentally friendly changes that would have the most impact on cutting carbon emissions. Australia lags in the bottom half of the countries surveyed for most actions, including those that are most likely to have the greatest positive impacts on the climate.
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8 in 10 Australians are concerned about climate change with a clear public expectation of Government action
Regional and metro Australians are increasingly concerned about climate change and have similar expectations regarding what needs to be addressed and by whom
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Australians willing to take in Ukrainian refugees, while many support additional economic sanctions
Ipsos survey finds unity in concern for Ukrainians, willingness to take in refugees, and wariness of getting involved militarily, but diverging views on sanctions and military support
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Train your creative muscle to spark brand growth… join the Misfits webinar marathon
Join us for an exclusive marathon webinar journey with Ipsos' Creative Excellence Team!
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Driving compliance at the frontline
This paper is recommended reading, by our Mystery Shopping experts, for any organisation – regulators and the regulated – interested in ensuring that frontline staff are adhering to regulatory standards and are treating customers fairly.