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Mystery Shopping

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Customer Experience Publication

Got30: An Ipsos vodcast

Got30 is a vodcast answering some of the questions we get asked by clients about Customer Experience and Channel Performance.
Focus for driving growth | Ipsos
Omnichannel Publication

Channel Performance Management

Three focus areas for driving growth.
Mystery Shopping Survey

Ipsos grows in Australia and New Zealand with two acquisitions, expands its offering in customer experience, mystery shopping, health and public affairs

Ipsos Australia and New Zealand CEO, Simon Wake, today announced two acquisitions for the leading research company, with the purchase of four divisions of GfK Research and Market Pulse International’s mystery shopping staff, clients and shopper panelists.
Mystery Shopping Survey

Acquisition of Market Pulse International assets Ipsos secures strategic agreement to expand its Mystery Shopping services in Asia Pacific

Didier Truchot, Ipsos Chairman & CEO, is pleased to announce today the successful completion of an agreement to acquire the mystery shopping staff, shoppers, and clients of Market Pulse International.
Mystery Shopping in the Luxury Industry | Ipsos
Mystery Shopping Publication

Mystery Shopping in the Luxury Industry

In this paper, three highly experienced mystery shopping experts share their knowledge and opinions on different aspects of mystery shopping in the luxury industry and how it is a vital ingredient in a holistic Customer Experience strategy.
How Mystery Shopping Drives Better Automotive CX Performance | Ipsos
Mystery Shopping Publication

How Mystery Shopping Drives Better Automotive CX Performance

Changing Gear - What should an automotive mystery shopping programme focus on? What do car manufacturers and dealers want from a mystery shopping programme?