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Perils of Perception

Fake News
Perils of Perception Survey

Fake news – Ipsos Perils of Perception report

Around the world, we think fake news, filter bubbles and post-truth are things that affect other people much more than ourselves, a major new Ipsos study of more than 19,000 people in 27 countries including Australia, and part of our long-running series on misperceptions of key social realities, The Perils of Perception, has revealed.
Perils of Perception
Public opinion Publication

Perceptions are not reality: Things are not as bad as they seem

Ipsos’ latest “Perils of Perception” survey highlights how wrong the online public across 38 countries are about key global issues and features of the population in their country.
Earthday
Perils of Perception Survey

Globally the public ask: “What is the plan to tackle climate change?”

A new global study by Ipsos, conducted online among adults across 30 markets
Ipsos_Perils_Sex_Crime_Climate_Change
Perils of Perception Survey

Crime, sex, immigration and climate change – how Australians get it wrong

Ipsos’ latest ‘Perils of Perception’ study shows which key facts the online public across 37 countries get right about their society – and which they get wrong. Now in its fifth year, the survey aims to highlight how we’re wired to think in certain ways and how our environment influences our (mis)perceptions.
Four Ways Agile Research Will Evolve to Drive Innovation
Research Publication

Four Ways Agile Research Will Evolve to Drive Innovation

In today’s fast-moving, shape-shifting world, it seems virtually every business, every marketer, and every researcher wants to be agile. But, what exactly does agility mean?