Product subscriptions have gained a new relevance during the pandemic,but will this behaviour stick in a post COVID-19 world?
Riding the ups and downs of today’s omnichannel shopper landscape
A new survival strategy in an increasingly volatile world
How has the pandemic impacted the positive momentum of premium brands?
Why only some advertising gets talked about on social media and becomes famous
Tracking survey data shows how threats associated with the pandemic and expectations in eight countries have changed over the past year
In a rapidly changing media landscape, this is a call to action to help your creative leverage the power of you.
Global concern over environmental issues has intensified recently. Ipsos research alone shows that 71% of global consumers agree that single-use plastic products should be banned as soon as possible. The backlash against plastic is on – and for brands with plastic in their supply chain, this represents both a reputational threat and an opportunity …
Youth perceptions on their education and their future.
This month’s edition of Ipsos Update features the latest research and thinking from Ipsos around the world on creativity and innovation, NATO, Gen Z in MENA and in-depth reports from Australia, Brazil, Russia and the UK.
This white paper explains how the communication of innovation has changed drastically and how consumers have adapted to this new reality.
In this special report, Ipsos contributes to building a better global understanding of the benefits of welcoming refugees.
