Advertising

Ipsos Update July 2021
Society Publication

Ipsos Update – July 2021

Discover new global studies on attitudes to refugees, LGBT+ equality, culture wars and sustainable development. Also explore our latest white papers. including a spotlight on Indonesian society.
VisionAtSpeed
Artificial Intelligence Event

Vision At Speed

The reality of market and consumer intelligence is transforming at a fast pace, with AI helping and accelerating workflows. But speed is only an advantage when you have a clear line of sight.
Ipsos Update – March 2026
Ipsos Update Publication

Ipsos Update – March 2026

Valentine’s Day, Misfits, Culture… Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.
Misfits Stories: The Power of Storytelling in Creative Effectiveness
Advertising Ipsos Voices

Misfits Stories: The Power of Storytelling in Creative Effectiveness

Stop selling. Start storytelling.
From Noise to Noteworthy: Winning the battle for memorable attention in advertising
Advertising Publication

From Noise to Noteworthy

Winning the battle for memorable attention in advertising.
Ipsos Update – March 2025
Ipsos Update Publication

Ipsos Update – March 2025

Love, ESG, Influence … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
Ipsos Views: Misfits and the Machine: Why AI alone can’t crack creative effectiveness
Advertising Publication

Misfits and the Machine: Why AI alone can’t crack creative effectiveness

In the second of our AI in Advertising papers, we explore the benefits and limitations of using AI in ad development.
AI in advertising research
Artificial Intelligence Publication

AI in Advertising Research

Humanizing AI to Spark Creativity and Brand Success.
Ipsos Updtae - March 2024
Society Publication

Ipsos Update – March 2024

Populism, UX, Love… Ipsos Update explores the latest research & thinking on key topics from Ipsos teams around the world.
Ipsos Views - Out of home
Advertising Publication

Unlocking the creative potential of out-of-home advertising

Thinking outside of the billboard.
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