Innovation


Innovation Publication

Social Media Conundrum

Corporate communicators must determine whether the risks outweigh the rewards of communicating on social media.
Consumer Behaviour Publication

Using AI to improve Customer Experience in the consumer beauty sector

Machine learning and social data are great help for brands to spot unmet consumer needs and boost customer experience.
Consumer Behaviour Publication

Speeding Between the Gates

Accelerate and compound the impact of your innovations
Society Publication

Innovation in Inflationary Times

A playbook for innovation leaders in the CPG industry.
Consumer Behaviour Publication

First Impressions Matter

Understanding the power of spontaneous reactions to develop stronger innovations
Innovation Publication

Research during Coronavirus for services, durables and technology

Innovating in Challenging Times – Issue 2
Market Research Publication

Innovating in challenging times: Research during COVID-19

Doing research during a crisis allows businesses to better predict and prepare for what to do next.
Innovation Publication

Speed dating with innovations: What’s your innovation’s pick-up line?

This white paper explains how the communication of innovation has changed drastically and how consumers have adapted to this new reality.
Shopper Survey

Ipsos Launches Simstore Virtual Solutions

An online, highly-automated platform offering a suite of virtual shopper and packaging solutions.