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Ipsos Updtae - March 2024
Society Publication

Ipsos Update – March 2024

Populism, UX, Love… Ipsos Update explores the latest research & thinking on key topics from Ipsos teams around the world.
Welcome to the metaverse | Technology | Ipsos | white paper
User Experience Publication

Welcome to the Metaverse

What it is now, what it will become and how you can be a part of it
Ipsos | White paper | Innovation | Behavioural sciences
Global Advisor Publication

We’re more than our senses: Taking product development to the next level

The total product experience is driven by more than just sensory signals.
bmx riders
Product Innovation Publication

How Lead Users Can Help You Ride the Innovation Wave

Synthesio CMO Allen Bonde discusses how to identify lead users as sources commercial innovation opportunities.
User Experience Publication

Usability Tests

The general objective is to check a website or a mobile app by analysing the strengths and weaknesses regarding content, navigation and lay-out. Any type of context (E-commerce, media, corporate) can be analysed.