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In an uncertain world, data matters. Ipsos experts share the latest research and...

Our new brand growth story, the future of money, fractures in French society and a...

Using metaphor elicitation to gain a truer consumer-centric measure of influence.


Discover Ipsos Update
A selection of the latest research and thinking from Ipsos teams around the world.

Ipsos Update

A global presence with 90 markets

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At Ipsos, we are passionately curious about Society, Markets and People.
“Game Changers” – our tagline – summarises our ambition:
we provide true understanding and make our changing world easier to navigate,
so that our clients can make faster, smarter and bolder decisions.