Opinion polling, the year ahead in Brazil, gender inequality in Japan, and the future of ageing are all featured topics in this month’s round-up of research and thinking from Ipsos teams around the world.
The global public’s top 5 concerning issues remain unchanged, with Covid-19 still top. But inflation now ranks 6th with almost one in four (23%) worldwide now saying it is a worry in their country.
Political opinion polls come under great scrutiny in the run-up to elections, as we try to make sense of often changing and sometimes fragmenting political landscapes. But by implementing new approaches and staying mindful of common sources of error, opinion polls can remain a vital tool for predicting election outcomes.
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Valentine’s Day is now widely celebrated all over the world: Majorities in most of 28 countries surveyed plan to do something special with their loved one this February 14.
