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Discover Ipsos PersonaBot, the revolutionary tool that brings segments to life

Discover Ipsos PersonaBot, the revolutionary tool that brings segments to life

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Know the New America & Beyond: July 2025
Politics

Know the New America & Beyond: July 2025

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Ipsos Encyclopedia

Ipsos Encyclopedia

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  • Ipsos Update Publication

    Ipsos Update – February 2021

    Our monthly round-up of the latest research and thinking from Ipsos around the world includes new global surveys on life during the pandemic, a new white paper on quality in market research and special features on US and French society.
  • Brands Publication

    How to drive sustainable brand growth?

    A discussion on Ipsos’ view on the importance of brand tracking research, knowledge of consumer decision-making and fundamentals for brand growth.
  • Society Survey

    Job stress and disruptions

    The pandemic has taken an emotional toll on employees globally, with 80 percent of those employed reporting they have faced challenges as a result of the pandemic. These stresses include personal circumstances such as family pressures, feeling lonely and isolated, and employer-related issues such as job security.
  • Coronavirus Survey

    Attitudes to COVID-19 vaccines

    The global rollout of COVID-19 vaccines will be the largest, fastest and most challenging vaccination program in history. This could bring many problems. Some we will anticipate; some we won’t. One glaring problem that is quickly emerging is a major mismatch between vaccine supply and demand.
  • Switzerland Email Update

    Subscribe to hear from Ipsos with updates on our research, event invitations and webinars.

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  • Shopper Survey

    How shopping and eating out has changed during the pandemic

    How and where the world shops and dines transformed during the coronavirus pandemic. As health orders in many countries have called for sheltering in place and minimizing non-essential trips to curb the spread of the virus, consumers throughout the world report eating in-restaurant less often (63% on average across 28 countries) and shopping online more often (43%) than they did before the pandemic. However, buying locally – whether from local farmers and manufacturers, local businesses, or local restaurants – is largely unchanged compared to before the pandemic.
  • Society Survey

    “What Worries the World?”: Concern about COVID-19 is at its highest level since May 2020

    One in two (50%) around the world say that Coronavirus is one of the top issues facing their country today. Many of the 27 countries surveyed show significant month-on-month increases in reported concern.
  • Public Health Survey

    The implications of COVID-19 on our diet & health

    Almost a third of people globally have gained weight during pandemic, despite awareness of link between obesity and COVID-19 outcomes.
  • Society Survey

    Global consumer optimism rallies to its highest in nine months

    Ten countries show significant month-to-month gains in consumer sentiment.
  • Panels Publication

    The power of research panels

    Ipsos has invested in a global network of online access research for the past 20 years to deliver the highest standard of research insights. We believe the future of quality market research will continue to depend on properly managed research panels.
  • Society Survey

    45% of people globally are currently trying to lose weight

    More than half of the global population would rather exercise more and/or eat more healthily, but not diet as the actions they would take when trying to lose weight. But from a dietary perspective, sugar is seen as the main component that people would look to reduce or eliminate to help with weight loss.