Ipsos Global Consumer Confidence Index Hits New Record High of 49.3

Overall confidence no longer growing in largest economies, global expectations index plateauing.

Ipsos Global Consumer Confidence Index Hits New Record High of 49.3

Breaking last month’s record high, the global consumer confidence Primary Index has risen to 49.3. This is the highest score since Ipsos started tracking in 2010 and a slight uptick from August’s score of 48.9. The Primary Index is a measure of consumer attitudes in 24 countries regarding the current and future state of local economies, personal finances, savings, and confidence to make large investments, as measured monthly by Ipsos Public Affairs.

These findings are based on data from Thomson Reuters/Ipsos’ Primary Consumer Sentiment Index (PCSI) collected in an ongoing survey that has conducted 17,500 interviews monthly since January 2010.

Five countries saw a significant increase in their Primary Index score, with Canada, Mexico, Poland, South Korea, and Turkey each rising by at least 1.5 points or more. The most significant changes were seen in Turkey (+4.1), South Korea (+3.9), and Mexico (+3.4).  Similar to August, Saudi Arabia again experienced a noticeable decrease dropping by 3.1 points. Great Britain (-1.7) and the US (-1.6) also saw significant decreases in their Primary Index scores.

There was little change among the highest scoring countries in the Primary Index where China (68.3), India (66.7), Sweden (62.5) and the US (60.3) again scored the best marks among the 24 countries included in the index. The countries with the lowest scores also remained unchanged with Brazil (39.3), Italy (37.4), and South Africa (39.9) all scoring below 40.

Two of the subsets of the Primary Index, the Jobs Index reflecting perceptions of job security and the Investment Index reflecting perceptions of the investment climate, are both up globally.

At a record-high of 56.9, July 2017’s global Jobs Index score shows a three-month increase of 0.5 points with gains of 1.5 points or more in seven countries. The largest gains were seen in Turkey (+4.8) and South Korea (+3.0). India (-1.8), China (-1.7), France (-1.6) and Saudi Arabia (-1.5) were countries that showed notable losses. Overall, Germany (71.9) leads the pack   followed closely by Sweden (71.6) and the US (69.1). Brazil was the only country to fall below 45, garnering only 30.

The global Expectations Index score was the only subset to fall, though only by -0.1, now at 58.0. Five countries showed a gain of 1.5 points or more: Turkey (+3.6), South Korea (+3.5), South Africa (+2.2), Mexico (+1.9), and Poland (+1.6). Another four countries recorded decreases of 1.5 points or more, with Saudi Arabia experiencing the most significant drop (-4.8). India (72.4) and China (72.2) again report the highest Expectations scores, while France (49.9), Italy (48.8) and South Africa (48.4) report the lowest.

The global Investment Index shows a 3-month gain of 0.5 point, now up to 42.9. Seven countries record gains of 1.5 points or more with the largest ones in Mexico (+4.5), Turkey (+4.0) and South Korea (+4.0). Despite the overall increase in the global Investment Index, four countries dropped in the September Index. Saudi Arabia reported the most significant decrease of 3.4 points.  India (69.0), China (66.1), and Sweden (58.1) are the highest scoring countries again. Six countries reported scores under 35, with Japan (26.7) and Italy (27.9) reporting the lowest Investment Index scores.

These findings are based on data from Thomson Reuters/Ipsos’ Primary Consumer Sentiment Index (PCSI) collected in a monthly survey of consumers from 24 countries via Ipsos’ Global @dvisor online survey platform. For this survey, Ipsos interviews a total of 17,500+ adults aged 18-64 in the United States of America, Canada, and Israel, and age 16-64 in all 21 other countries each month. The monthly sample consists of 1,000+ individuals in each of Australia, Brazil, Canada, China, France, Germany, Italy, Japan, Spain, Great Britain and the USA, and 500+ individuals in each of Argentina, Belgium, Hungary, India, Israel, Mexico, Poland, Russia, Saudi Arabia, South Africa, South Korea, Sweden and Turkey.

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