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The Morphing Store: bricks and mortar evolution in a convergent commerce world
What are the imperatives for survival and success of the physical store in a shifting commerce environment?
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Environmental Sustainability: Who Cares?
A segmented landscape of engagement, challenges and opportunities
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From understanding to activation
The five segments identified highlight the need to consider different strategies for citizen engagement. How we approach each will vary.
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New research from Synthesio and Twitter explores wellness conversations online
Synthesio has released a new report exploring the #Wellness community on Twitter to uncover the top trends that brand marketers and insights pros need to know as they head into 2023.
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Fashion Weeks: Has K-Pop stolen the shows?
Four takeaways from Synthesio social data about 2022 global Fashion Weeks.
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We’re more than our senses: Taking product development to the next level
The total product experience is driven by more than just sensory signals.
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Ipsos Insights : The Value Tightrope Walk
Have you ever dreamed to be a tightrope walker? Actually you are. We all are today, more than ever.
We make decisions daily by balancing risks versus and rewards against investments.