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For Swiss, “old age” begins at 71, and only 1 in 3 are looking forward to it
This study, carried out between between January 24 and February 7, 2025, announces the findings of a 32-country survey including Switzerland on perceptions of ageing and how people around the world feel about old age.
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Ipsos Update – June 2025
Generations, ESG, Fandom … Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.
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June 2025: Global consumer confidence rises for first time in five months
Sentiment is up significantly in both the Asia-Pacific and Europe according to the Ipsos Global Consumer Confidence Index for June 2025
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Nestlé Health Science & Ipsos Collaboration: Groundbreaking Tool for parental Cow’s Milk Allergy concerns
From cry to comfort: Ipsos Switzerland's in-depth analysis contributes to refining a pioneering awareness tool for parents concerned about infant cow's milk allergy.
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Transforming the Swiss TELCO Landscape: From Basic Connections to Emotional Engagement
In an increasingly competitive Swiss TELCO market, standing out is crucial. Discover how brands can differentiate through innovative technologies, emotional connections, and empathy-driven engagement to capture consumer loyalty.
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Conflicting Global Perceptions around AI present Mixed Signals for Brands
In an atmosphere of both worry and wonder surrounding the use of AI, trust issues abound. Our 30-country report reveals regional differences in the level of excitement about advances in artificial intelligence, confidence in responsible use, and expectations of future impacts.
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Know the New America: May 2025
Read a monthly dispatch of Ipsos' best insights on the U.S. tailored for the world
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Swiss Re and Ipsos global survey on AI and GenAI
Swiss Re partnered with Ipsos to conduct a global survey exploring consumer perceptions of Artificial Intelligence (AI) and Generative AI (GenAI) in the life and health insurance sector.
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April 2025: Global consumer confidence down slightly for the second consecutive month
All four sub-indices show declines this month
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Global perceptions amid earth’s temperature breaching the 1.5 degrees tipping point
Amidst global temperature rise concerns, Ipsos uncovers declining individual action despite heightened awareness. Spanning 32 countries, our report reveals regional differences in climate policy expectations and economic apprehensions, providing a roadmap for strategic climate engagement.