International


55% of Europeans fear that the energy transition will further fragment society

An exclusive survey by Ipsos and BNP Paribas has taken the pulse of Europeans with regard to the transition and the resulting inequalities. Between urgency and fear, it is more than ever time to take the right path.
generations Publication

We need to talk about generations - Understanding generations

Marketing is overrun with stereotypes, hot takes and clichés. Some of the most enduring in the first two decades of this century centred on the post-1980 millennials, who were proclaimed as a new generation that would completely disrupt business.
generations Publication

Mexico: From teenage country to an adult one in a century

Q&A with Eugenia Marbec & Sarai Escobar Avila
Politics Survey

Violence in democracies: The role of fake news, disinformation and social media

This Ipsos analysis for Les Entretiens de New York reveals a small minority in the US and France considers violence a viable means to achieve political goals. Support for democracy remains strong overall – but scepticism towards politicians, the continued spread of fake news and “filter bubbles”, as well as a certain distrust of facts and science, all help to weaken support for the way our democratic systems operate today.