Advertising

Ipsos Update – March 2026
Ipsos Update Publication

Ipsos Update – March 2026

Valentine’s Day, Misfits, Culture… Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.
In all walks of life and throughout history, people have projected their own worldview onto their surroundings to help better understand it: we also tend to use mental shortcuts (heuristics) to help us make decisions, but these can often be misinformed and ill-judged.
Advertising Publication

Confessions of the Admen

In all walks of life and throughout history, people have projected their own worldview onto their surroundings to help better understand it: we also tend to use mental shortcuts (heuristics) to help us make decisions, but these can often be misinformed and ill-judged.
Ipsos Connect:Live
Advertising Survey

Ipsos Connect launches Connect:Live

Ipsos Connect launches Connect:Live to help advertisers understand the brand impact of their online video advertising.
Media Measurement Publication

MediaCell

MediaCell is a versatile solution with a number of potential applications.
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