Customer Experience


CX Signals: Unlock deeper CX insights by leveraging unfiltered customer sentiment on social media and reviews

Harness the power of social media and reviews to help improve your Customer Experience (CX).
Customer Experience Ipsos Voices

Gaming the Score: When Feedback Becomes Fiction

Uncover the hidden forces distorting your customer feedback and learn how to stop survey gaming from sabotaging your success in this article by Rollo Grayson, Global Head of Products, Customer Experience, Ipsos

What keeps CX and EX leaders up at night?

We have launched the fourth edition of our Ipsos study, Global Voices of Experience 2026 which analyses the opinions of CX and EX professionals around the world. This study diagnoses the current state of experience management, identifies priorities and critical challenges, and forecasts future directions, including the evolving role of AI.
Customer Experience Publication

When Difference Doesn’t Mean Different

Understanding cultural response bias in global CX programmes
Customer Experience Publication

The Experience Perspective

The Experience Perspective is an Ipsos podcast and LinkedIn Live series covering everything from Customer and Employee Experience to Channel Performance.
Luxury Webinar

Ipsos Webinar | How to Craft Aspirational and Customer-Centric Luxury Experiences

Luxury Journeys: How to succeed in a sector where experiences have become an aspiration on their own?
Society Publication

Ipsos Update – January 2023

Inclusivity, climate change, broken-system sentiment… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos around the world.
Customer Experience Publication

Luxury, the time of transformations?

How to surf between constants and changes.
Customer Experience Publication

CX Service Design: Creating emotional attachment and driving brand growth

Designing customer experiences that drive business success