Media


Advertising Publication

From Noise to Noteworthy

Winning the battle for memorable attention in advertising.
Consumers Publication

The Directory

The full collection of white papers, reports, and podcasts from the Ipsos Knowledge Centre.
Media Publication

Campaign Effectiveness Ignited

Unlocking cross-media synergy with TV and social media
Social Media Publication

Decoding Misinformation: Why we fall for fake news

Understanding the factors that influence a person's ability to distinguish between real and fake news is crucial to tackling the misinformation crisis.
Media Event

Ipsos @ Cannes 2025

Join Ipsos at the Ipsos x RTL AdAlliance Beach!

Ipsos & Pringles: A Success Story

The power of audience research to support the pursuit of convention-breaking creative ideas.
Advertising Publication

Unlocking the creative potential of out-of-home advertising

Thinking outside of the billboard.

Data Dive: Fake news in the age of AI

People across 29 countries are worrying that artificial intelligence is making it easier to trick people online into believing misinformation.
Climate change Publication

Understanding the impact broadcast media can have on climate change

Ipsos gives businesses, governments and public bodies the confidence they need to take the right actions for the benefit of people and the planet, to drive long-term prosperity for all. Discover how.