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Opinion leaders

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Politics Survey

The State of Democracy 2025: Fake news, lack of accountability, extremism and corruption seen as top threats to democracy across Europe and the US

A new Ipsos KnowledgePanel survey offers an in-depth analysis of democratic perceptions in 9 Western countries, highlighting dissatisfaction with democracy and deep worries about its future.
What You Did Not Know About Affluent Opinion Leaders
Affluent Survey Survey

What You Did Not Know about Europe Affluent Opinion Leaders

For marketers tapping into the zeitgeist of opinion leaders is vital. Within any given sector opinion leaders are most likely to share positive information about your brand across a wide network both on- and offline. But who are they exactly?
Ipsos Update - May 2017
Ipsos Update Publication

Ipsos Update - May 2017

Welcome to the May edition of Ipsos Update, our monthly round-up of Ipsos’ research and thinking from around the world.