Social Intelligence

Ipsos launches Synthesio GEO a breakthrough product offering centered around brand intelligence that enables leaders to uncover how LLMs portray their brands and categories, benchmark against competitors, and take action to shape their presence in the era of generative AI.

Ipsos, one of the world’s leading market research companies, announces today the launch of Collective Innovation, an end-to-end offer designed to help businesses accelerate their innovation development with higher success rates.

While social intelligence is a growing space, there are still plenty of misconceptions about what it is and how it works.

Synthesio has released a new report exploring the #Wellness community on Twitter to uncover the top trends that brand marketers and insights pros need to know as they head into 2023.

Four takeaways from Synthesio social data about 2022 global Fashion Weeks.

Synthesio expert shares social intelligence program best practices and mistakes to avoid .

Synthesio CMO Allen Bonde discusses how to identify lead users as sources commercial innovation opportunities.

As competition among universities rises, many are turning to social listening to attract students and grow their brands.

Four criteria for picking the right consumer insights tool for your organization.