Valuable vs Value Brands: Navigating trade-offs
Valuable vs Value Brands: Navigating trade-offs

Valuable Brands vs Value: Navigating trade-offs

Ipsos Webinar | Value vs. Valuable Brands: Navigating trade-offs

With continued economic pessimism, consumer value is set to dominate the post-pandemic landscape causing a dilemma for premium brands. Join experienced brand building experts Natalia Kleymenova and Susan Waltman for an insightful webinar to unlock value! 

Discover human insight frameworks and explore cases to reveal what matters most when your consumer/shoppers are making choices under financial pressures. 

What you will gain: 

  • Learn how consumers articulate their choices
  • Discover techniques to decode consumers’ thought processes 
  • Unveil actionable insights to grow your brand faster 

Register today! Any questions? Contact us at [email protected]

Speakers

  • Natalia Kleymenova
    Natalia Kleymenova
    Client Director, Qualitative, Ipsos in Switzerland | More than 20 years in marketing and research.
  • Susan Waltman
    Susan Waltman
    Global President, Ipsos | Over 30 year career working in Qualitative Research, Innovation, Brand Marketing, and General Management.

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