Artificial Intelligence

Not Doomed to Repeat: learning from the past of Customer Experience text analytics will ensure we obtain the most value from Large Language Models

AI, inflation, predictions for 2024… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.

Risks, nations, AI… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.

Unlock the secrets of innovation success with AI by infusing models with real human data, as 'Humanizing AI' reveals the pivotal role authentic interactions play in predicting the next big thing.

Bright sparks and bold ideas.

Signals GenAI, our pioneering Generative AI platform app, empowers you to transform real-time consumer signals into actionable insights within just 60 seconds. Now everyone can turn millions of consumer voices in actionable insights with just three simple clicks!

People across 29 countries are worrying that artificial intelligence is making it easier to trick people online into believing misinformation.

Ipsos Denmark is thrilled to co-host this live event with our trusted partner for decades Arla Foods. Together with external speakers, we will delve into the exciting world of prognostication in our changing times.

In this white paper we explore how generative AI can be used within qualitative research.