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Media Measurement

Ipsos to replace Comscore as UKOM audience measurement supplier
Media Measurement Survey

Ipsos named as UKOM research supplier from 2021

Online audience measurement body UKOM (UK Online Measurement Ltd.) has appointed Ipsos as the new supplier of the UK industry standard for online audience measurement from January 2021.
Media Measurement Survey

OTT and Content Streaming in MENA

Premium content delivered via OTT platforms remains disruptive in MENA, as the OTT subscription video market continues to grow impressively.
MENA Subscription Video on Demand Deep Dive | Ipsos
Media Measurement Survey

Subscription Video on Demand Trends in MENA

Ipsos in MENA is launching its fourth wave of the SVOD survey.
Media Measurement Publication

MediaCell

MediaCell is a versatile solution with a number of potential applications.