Society

What do people in Egypt expect 2025 to bring? Our latest report reveals insights into various aspects, including personal, economic, societal, and technological predictions.

The 2024 Ramadan Handbook delves into behaviors, shopping trends, attitudes towards ads, and presents five unique personas illustrating the diverse experiences of the holy month.

Ipsos in UAE has launched a study during Ramadan 2021 in each of KSA, UAE, and Egypt. The research uncovers individuals’ habits during the month when it comes to religious activities, their eating and shopping habits, and media consumption. Below is a consolidated review of the results in the three markets.

New global data from Ipsos shows pharmaceutical and banking companies see a rise in trust. Government remains the least trusted sector, despite a small uptick.

The long reign of Coronavirus as our survey’s top global concern comes to an end in October 2021. It falls to third place in our issues ranking – behind poverty & social inequality and unemployment.

Concern about Coronavirus falls to the lowest level seen in our tracker so far.

Are we ready for the shock of global population decline?

What we can we learn from regrets? For the market researcher, regret is an important construct that can enhance our understanding of decision-making and consumer behaviour.

A new global survey from Ipsos shows how the COVID-19 pandemic has affected mental wellbeing, community support and loneliness around the world.