Affluent Interest in Summer Travel Is Hitting New Highs

As the summer travel season heats up, the Q2 Ipsos Affluent Barometer reports that a record 72% of Affluents are planning a vacation this summer.

5 August 2016

Affluent

As the summer travel season heats up, the Q2 Ipsos Affluent Barometer reports that a record 72% of Affluents are planning a vacation this summer.

Affluents are also planning to spend more on summer travel compared to last year. Their enthusiasm for travel is reflective of broader trends that demonstrate their increasing willingness to invest time, money and effort into experiences and leisure pursuits.

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