Product testing

With InnoQuest*Product, we help you develop new products, improve existing products and maximize a product’s life and profitability using a product lifecycle approach. Building upon Synovate’s world-renown product testing heritage, we offer:

• Access to the world’s largest product testing database
• Guidance from an expert team of statisticians and sensory researchers
• Options to test products using mobile technology to uncover deeper insights.

With InnoQuest*Vantis Optimize, we optimize feature configuration for durables, technology, financial, health and other services and link results to volume projections – using a fast and easy streamlined approach.

We also offer a full array of price, line and package optimization solutions.