Mystery Shopping

Seven steps to building a successful mystery shopping programme and increasing return on investment.

This paper is recommended reading, by our Mystery Shopping experts, for any organisation – regulators and the regulated – interested in ensuring that frontline staff are adhering to regulatory standards and are treating customers fairly.

Three focus areas for driving growth.

Got30 is a vodcast answering some of the questions we get asked by clients about Customer Experience and Channel Performance. We publish new videos every other week.

Black Friday 2020 will be like no other. It could make or break retailers’ years. It could mark the death knell of Black Friday itself.

Discover how a well-designed mystery calling programme can drive loyalty and profits in this new Ipsos Views paper.

Changing the Game in the Insurance Sector - Mystery Shopping for Insurance

A seven-step guide for organisations to derive more value from a better mystery shopping programme.

In this paper, three highly experienced mystery shopping experts share their knowledge and opinions on different aspects of mystery shopping in the luxury industry and how it is a vital ingredient in a holistic Customer Experience strategy.