Mystery Shopping

Changing Gear - What should an automotive mystery shopping programme focus on? What do car manufacturers and dealers want from a mystery shopping programme?

In this point-of-view, Ipsos Loyalty discusses how to design a “smarter” mystery shopping program that allows organizations to achieve an advantage over their competition.

You are cordially invited to the event "The Mystery Tour–Quick Service Restaurants".

Ipsos Loyalty is the global leader in customer experience, satisfaction and loyalty research with over 1,000 dedicated professionals located in over 40 countries around the world. Our creative solutions build strong relationships which lead to better results for our clients. This has made us the trusted advisor to the world’s leading businesses on all matters relating to measuring, modeling, and managing customer and employee relationships.

Mystery Shopping is about more than just performance measurement.

The following examples showcase how we work with our Tech & Telco clients across a range of issues to deliver actionable insights.

The following examples showcase how we work with our Financial Services clients across a range of issues to deliver actionable insights.

The following examples showcase how we work with our Auto clients across a range of issues to deliver actionable insights.