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Ipsos Market Essentials: Did You Know? A monthly digest of consumers' behaviour across the world
Consumer Behaviour Survey

Market Essentials: Did You Know? A monthly digest of consumers' behaviour across the world

Ipsos' Market Essentials infographics offer insights on how consumers think, feel, and engage in activities such as shopping, travel, entertainment, socialization, technology and AI, and work in our dynamic, ever-changing world.

‘Natural’ food: What Does it Mean to Consumers?
Food & Beverage Publication

‘Natural’ food: What Does it Mean to Consumers?

Consumers are more conscious than ever about the safety and trustworthiness of food and drink, which has led to an increase in the use of terms such as ‘natural’ on packaging.
Medicine
Public Health Survey

Press Release: Over-the-Counter (OTC) Self-Medication Now Common Practice in Hong Kong

Due to their busy lifestyle, more and more people in Hong Kong find over-the-counter (OTC) self-medication the most appropriate remedy to minor ailments.
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