Customer Experience


[Webinar] Ipsos CX Global Voices 2022: SEA

Join the session to know the findings of CX Global Voices 2022 findings.

Flair Indonesia 2021 - Back To Growth

Ipsos in Indonesia proudly releases Back to Growth – an Ipsos Flair 2021 edition that reflects the challenges for Indonesia as it continues to battle with the Covid-19 pandemic.
Social Media Survey

Emerging trends: The forces shaping the future today

The future may be inevitable, but it comes to different places at different times. Whether we
look at GDP projections, population growth or people’s openness to new technology, we can
see the future emerging in dynamic, mobile-first places from Bangkok to Belo Horizonte.
Explore some of the forces shaping the future now.

When Difference Doesn’t Mean Different: Understanding cultural bias in global CX programmes

Ipsos’ Customer Experience team examines the approaches organisations can take to continue to benefit from global studies and gather reliable, efficient and effective results in the face of cultural response bias.
Customer Experience Publication

Mystery Shopping in the Luxury Industry

In this paper, three highly experienced mystery shopping experts share their knowledge and opinions on different aspects of mystery shopping in the luxury industry and how it is a vital ingredient in a holistic Customer Experience strategy.
Path to Purchase Publication

Path to Purchase

Understand the dynamics involved along people’s journey, in order to optimise brand’s touchpoints strategy: what media for what function and when.