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Ipsos MRBI Brandshout May 2021
Lidl holds the top spot in the May brand recall, followed by Aldi and the HSE/Covid-19. Bank of Ireland jump to number four following their ‘F-Word’ campaign.
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Towards more agile and efficient product testing
Opportunities and limitations for small sample sizes
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What Worries the World – May 2021
Global coronavirus concern is much reduced from this time last year, but it remains top of our worry list and reaches a record high in India.
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Ipsos MRBI/IPHA COVID Vaccine Tracker - May 2021
Public appetite for COVID-19 vaccine rises to 88%, says Ipsos MRBI tracker survey for IPHA. Just 4% of people would refuse a COVID-19 vaccine as hesitancy trends downwards since the start of the year.
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Global consumer confidence up for the eighth month in a row
Expectations Index back to its pandemic level
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Ipsos Omnibus is now available on the Ipsos.Digital Platform
A fast, cost-effective, reliable solution available in DIY or DIY assisted mode
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Ipsos MRBI Brandshout April 2021
Supermarkets continue to dominate in brand recall, with Lidl claiming the top spot, followed by Aldi. HSE/Covid-19 drops to number 3 as we see a ten-point jump for Tesco to number 4, followed by Supervalu.
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Ipsos MRBI Covid Dogs Survey
Covid has opened a new chapter in our love affair with dogs. An Ipsos MRBI survey estimates more than 100,000 households have added a four-legged friend to the family during the past year.