Search
SIA Insights Services - HEALTH 2022
-
Gen Z and the Plant-Powered Plate: Trends and Insights
Brands that resonate will successfully transition plant-based options from niche appeal to mainstream acceptance, redefining food culture in young Gen Z India.
-
Gen Z and the Plant Powered Plate: Young Indians Are Fueling the Next Wave of Plant-Based Food Growth
PBFIA–Ipsos report reveals how India’s digitally connected, health-first Gen Z is accelerating the rise of plant-based foods, with the potential to reach ₹5,500 crore by 2034.
-
India's Obesity Paradox: Active help-seeking coexists with critical gaps in health risk awareness
High engagement contrasts with critical blind spots about risk.
New findings from 14-country study released by Ipsos on World Obesity Day 2026. -
Wonder, Worry, and the Weight of Choice: Ipsos Global Trends 2025 Reveals How Indians Navigate AI, Trade, and Life in a Rapidly Changing Economy
These insights are interpreted through the Ipsos Theory of Change, which shows how broad macro forces, such as technological acceleration, geopolitical shifts, and economic developments, drive shifts in attitudes, behaviors, and markets, which then manifest as local signals in countries like India. This layered approach allows brands, policymakers, and organisations to anticipate change and respond strategically.
-
Beyond Beauty: Emerging Skincare Trends Redefining Innovation
The beauty category is evolving from a space of enhancement to one of engagement, care, and identity.
-
Ipsos Year in Review 2025
Powered by expert analysis and data-driven insights, our annual Year in Review report looks back at the key events, shifts and challenges of 2025 and reflects on what this tells us about the year to come.
-
The Rise of Conscious Eating
With growing realisation of the impact of food consumption on health, clean labels, transparency and authenticity in packaging and messaging are critical for F&B.
-
Protein Nation - India’s Next Wellness Revolution
Protein is India’s wellness story of the decade—but its future lies not in flashy product claims but in genuine nutrition literacy.