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Beyond Listening - Social Media, a compelling source of consumer Insights.
Beyond Listening:
Social Media - a compelling source of consumer Insights.
Geeta Lobo, Executive Director, Social Intelligence Analytics (SIA), Ipsos India provides insights into how marketers can leverage the potential of Social Data
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COVID-19 IS DEFINING THE NEW NORMAL EACH DAY
COVID-19 IS DEFINING THE NEW NORMAL EACH DAY.
A POV by Jeevika Kapadia, Research Director, Ipsos UU, India & Ashwini Sirsikar, Country Service Line Leader, Ipsos UU, India (Ipsos UU is the Qualitative Research Service Line of Ipsos)
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Consumer Confidence of Urban Indians shows uptick of 0.9 percentage points in February: Refinitiv-Ipsos monthly PCSI
Consumer Confidence of Urban Indians shows uptick of 0.9 percentage points in February, according to the Refinitiv-Ipsos monthly PCSI.
Consumer sentiment up for jobs, personal finances, investment for future; down for economy
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Loss of Income or Employment, biggest personal concern of Urban Indians, in Circa 2021
Loss of Income or Employment, biggest personal concern of Urban Indians, in Circa 2021, says WEF-Ipsos Survey.
Urban Indians expect Digital tools and technology to improve most in 2021.
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Eating Out tanked; Online Shopping spiked, during the pandemic for Urban Indians
Eating Out tanked; Online Shopping spiked for urban Indians during the pandemic, according to the Ipsos Shopping During the Pandemic Global Survey
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1 in 4 Indians worry about Education: Ipsos What Worries the World January 2021
1 in 4 Indians worry about Education: Ipsos What Worries the World January 2021.
Worry around Corona Virus and Unemployment recedes slightly.
69% Indians believe India is moving in the right direction
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Consumer Confidence bounces back to pre-pandemic levels - surges significantly by 4.7 percentage points in January 2021: Refinitiv-Ipsos monthly India Primary Consumer Sentiment Index
Consumer Confidence bounces back to pre-pandemic levels - surges significantly by 4.7 percentage points in January 2021: Refinitiv-Ipsos monthly India Primary Consumer Sentiment Index.
Sentiment up for jobs, investment for future, daily spends and economy
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No pandemic dampener on Entrepreneurialism: Ipsos Global Entrepreneurialism 2021 Survey
No pandemic dampener on Entrepreneurialism: Ipsos Global Entrepreneurialism 2021 Survey;
India is ranked 7 on Entrepreneurial Spirit;
Funding, biggest barrier to entrepreneurialism