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7 in 10 urban Indians believe we spend too much on weddings – Ipsos IndiaBus Views on Wedding Study
56% respondents advocate sharing of equal cost between bride and groom to fund weddings; 1 in 2 believe wedding cost should not put undue pressure
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Ipsos India announces leadership changes & role enhancements
Ipsos is one of the largest market research and polling companies globally, operating in 90 markets and employing over 20,000 people.
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Consumer is driving brand narrative - a communion of marketers & Ipsos experts deliberated on new thinking around consumers for brand advocacy and consumption – Ipsos After Hours
Ipsos India unveiled its new offerings and thinking to Bengaluru clients at Ipsos After Hours, a semi formal physical event in the cool setting of Shakesbierre, loaded with presentations, panel discussion and immersive experience zones.
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Ipsos-Nestle joint paper bags 1st Runner-up spot: 31st MRSI Annual Seminar – Taming the Choppy Waters
The joint paper was titled: Potential Value of Innovative Reality and Metaverse in Consumer Research
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Views on ESG by Ipsos
A roundup of the latest Ipsos Views on ESG (Environmental, Social, Governance).
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Ipsos India appoints Neha Munshi, Country Lead, Ipsos Digital
Her remit is to take Ipsos Digital offerings to current and prospective accounts for their repertoire of consumer surveys and provide a glitch free experience to clients in execution of projects.
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57% APAC citizens if given the choice, would prefer to have grown up at the time when their parents were children
The rosy retrospection of nostalgia provides fertile territory for brand activations. Help customers to find the feel-good factor in their past
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Ipsos Global Trends 2023 India Edition
Explore detailed findings on each of the 12 trends in the Ipsos Global Trends 2023 India Report including how the trends are strengthening, stabilizing or declining and signals which are feeding into these trends.