The Cedar’s Turn: Lebanon’s Emerging Momentum in 2025
After years of uncertainty, Lebanon is beginning to rediscover a sense of confidence, in its economy, its people, and its future.
After years of uncertainty, signs of optimism are re-emerging in Lebanon. The Cedar’s Turn brings together insights from Ipsos surveys and Synthesio, Ipsos’ social listening platform, to explore how consumer confidence, local pride and tourism revival are reshaping the national mood.
From rising trust in homegrown products to a surge in positive conversations online and renewed energy across the tourism sector, the article captures a country cautiously but steadily moving to recovery. It reflects a Lebanon that, despite persistent challenges, is beginning to believe again in its own resilience and potential.
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