Data Analytics/ Data Science

Ipsos helps you measure and improve business and marketing performance through integrated analytics, actionable insights and expert advice producing billions of dollars in incremental value for you.

What for?

  • Marketing Mix Modeling & ROI
  • Pricing Analytics
  • Brand Funnel Analysis
  • Big Data Management Systems
  • Forecasting
  • Software & Decision Support

How it works?

We leverage “big smart data” and predictive analytics in concert with our leading assimilation and consultative processes in order to create consistent, repeatable transformational value.

Why our solution is unique?

Ipsos's solutions are built on a foundation of proven data management expertise, expert analytic methodologies and approaches, experienced consultative problem-solving skills, cutting edge tools and technology, a commitment to quality-delivered and deep knowledge of our clients’ industries.