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Featured Insights & Publications

Artificial Intelligence Survey

Understanding Aotearoa New Zealand: The Ipsos AI Monitor 2025

Ipsos New Zealand has released the findings of a new 31-country AI Monitor. This study of more than 24,000 people across 31 markets reveals a complex and often contradictory relationship between humans and artificial intelligence (AI). New Zealanders remain one of the populations most nervous about products and services using AI in the world, despite our understanding of the technology growing year-on-year.

01.08.25

Social Issues Survey

Current Ipsos Surveys in Field

01.07.25

Innovation Publication

Ignite Growth with Collective Innovation

27.06.25

Issues Monitor Survey

Ipsos New Zealand Issues Monitor - June 2025

18.06.25

Environment Survey

ESG Priorities for Corporates and Organisations

10.06.25

Issues Monitor 18.06.25

Ipsos New Zealand Issues Monitor - June 2025

Customer Experience 23.05.25

CX Global Insights 2025: Unlocking the Future of Customer Experience

Artificial Intelligence 01.08.25

Understanding Aotearoa New Zealand: The Ipsos AI Monitor 2025

All content

Mystery Shopping Publication

Getting Started With Mystery Shopping

Discover Ipsos’s key ingredient to your CX and commercial success

23.05.25
Customer Experience Publication

CX Global Insights 2025: Unlocking the Future of Customer Experience

Elevate Your CX Strategy with Data-Driven Insights

23.05.25
Customer Experience Publication

Bring your personas to life with CX PersonaBot

Design experiences with the customer at heart

23.05.25
Customer Experience Publication

The Employee Customer Ripple Effect

Doing the right thing by employees is doing the right thing by customers

23.05.25
Global Trends Publication

Portrait of a Futurist

What do futurists believe, and how do their views differ from the typical global citizen?

30.04.25
Brands Publication

The Rising Tide of Private Labels: How name brands can stay afloat

By embracing innovation, building strong brand equity, enhancing the customer experience, and adopting strategic partnerships and omnichannel strategies, name brands can thrive in the face of competition.

30.04.25
Social Media Publication

Decoding Misinformation: Why we fall for fake news

Understanding the factors that influence a person's ability to distinguish between real and fake news is crucial to tackling the misinformation crisis.

30.04.25
Environmental, Social and Governance (ESG) Survey

Global perceptions amid earth’s temperature breaching the 1.5 degrees tipping point

Amidst global temperature rise concerns, Ipsos uncovers declining individual action despite heightened awareness. Spanning 32 countries, our report reveals regional differences in climate policy expectations and economic apprehensions, providing a roadmap for strategic climate engagement.

17.04.25
Climate change Survey

Ipsos Aotearoa New Zealand - People and Climate Change Report 2025

New Zealanders’ concern over impact of climate change and perceived importance of climate action declining. Ipsos New Zealand has released the findings of a new 32-country study for Earth Day, perceptions of the risks facing us from the climate crisis as well as where is the responsibility for greater action.

16.04.25
Inflation Survey

Understanding Aotearoa New Zealand - Cost of Living Report 2025

According to latest Ipsos Aotearoa New Zealand Report, New Zealanders are still finding it tough financially; little reprieve expected in the next 12 months, with 1 in 4 finding it difficult to manage financially.

13.04.25
Mental Health Survey

AXA Mind Health Report : Mental health continues to deteriorate around the world

Mental health around the world continues to deteriorate according to the fifth edition of the AXA Mental Health Report. The study, conducted in collaboration with Ipsos, aims to identify mental health and well-being issues around the world in order to develop solutions to alleviate them. Ipsos surveyed 17,000 people from 16 countries across Europe, the United States and Asia.

07.04.25
Ipsos Update Publication

Ipsos Update – April 2025

Canada, Italy, Women's Day … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

01.04.25

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